I heard when taste goes down the toilet in Australia, it spins the other way.
Look, graphic designers, I have a simple checklist for you when you are designing movie posters. 1.) Is this movie coming out on 9/11? 364 times out of 365, the answer will be "no." 2.) If yes, does the poster involve tall buildings? About 30% of posters include tall buildings. Finally, 3.) Is said building exploding while people leap from said exploding building into the abyss?
If you answered "yes" to all three questions, your poster is probably an offensive and triggering reminder of the day thousands of Americans (and others) died in the World Trade Center, Pentagon and a field in Pennsylvania. You should change that poster.
Granted, this is the Australian poster for the film, and the US version comes out on August 8. Still, I'm pretty sure they get the news in Australia, and we ended up dragging their allied asses into Afghanistan and Iraq, so I'm fairly confident they are aware of what 9/11 is. Paramount Pictures has since deleted the tweet.
Then there's the issue of what this poster and Michael Bay are doing to my fond childhood memories of TMNT, but that's a different story.
(by Johnny McNulty)